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Burson-Marsteller CEO Don Baer Elected To PBS Board

Holmes Report
30 Oct 2014

Burson-Marsteller global CEO Don Baer has been elected to chair the PBS board of directors.

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PRSummit: ‘The Dawn Of Corporate Purpose Enlightenment’

Aarti Shah
29 Oct 2014

Many of the most successful companies now have a social purpose embedded into their values.

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PRSummit: ‘Earned Media Has A Distribution Problem’

Aarti Shah
29 Oct 2014

Earned media should be integrated with distribution and amplification networks to extend the content’s reach and shelf-life.

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PRSummit: How To Create A Mass Movement

Paul Holmes
29 Oct 2014

Companies can learn from nonprofits, government agencies and even passionate individuals when it comes to creating a mass movement.

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UN Women Hires Weber Shandwick To Oversee Social Media

Arun Sudhaman
29 Oct 2014

UN Women has brought in Weber Shandwick to oversee social media as it steps up its HeForShe global campaign.

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PRSummit: 'Trust The People, Not The Brand'

Aarti Shah
29 Oct 2014

Millennials put more trust in their fellow consumers than in brands.

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PRSummit: CEOs May Not Be The Best Placed To Address Reputation Deficit

Paul Holmes
29 Oct 2014

In developed markets, corporations are increasingly viewed with suspicion, and need to address concerns that they do not act in the public interest.

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PRSummit: Six Rules To Make Music Sponsorship Work For Your Brand

Arun Sudhaman
29 Oct 2014

There are six key principles that brands should be aware of if they hope to capitalise on the passion that consumers have for music.

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PRSummit: Global Consumers Value Authenticity Over Innovation

Aarti Shah
29 Oct 2014

Consumers value authentic communications from brands, even higher than brand appeal and popularity.

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PR Summit: ‘Comedy Is The Art of Masterful Empathy’

Aarti Shah
28 Oct 2014

As brands look to comedy to connect with consumers, tapping into the creative process and empathy are key.

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PRSummit: Companies Have a Political Persona Whether They Like It Or Not

Paul Holmes
28 Oct 2014

Companies have a political identity whether they like it or not—but they need to make sure that their actions are both authentic to their own brand.

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PRSummit: Fear The Biggest Barrier To Realtime Marketing

Arun Sudhaman
28 Oct 2014

Companies must radically change their internal cultures if they hope to benefit from the realtime marketing era.

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PRSummit: In Business As In Politics, Words Matter

Paul Holmes
28 Oct 2014

Communicators need to use words that focus on the lives a problems of ordinary people, not on the strengths and capabilities of their own organizations.

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Ruder Finn Brings On Robin Kim To Lead Global Tech

Holmes Report
28 Oct 2014

Ruder Finn has brought on Edelman EVP Robin Kim as its head of global technology and innovation practice based in San Francisco.

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PRSummit: Social Media Magnifies Risks For Sports Brands

Arun Sudhaman
28 Oct 2014

Social media has raised the risks for sports brands, even as it has enabled marketers to better tap into the passion of sports fans around the world.

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PRSummit: Games Create Levels Of Engagement Most Marketers Can Only Dream Of

Paul Holmes
28 Oct 2014

Games provide a level of engagement that many people around the world are unable to find at school, at work, or in their real-world communities.

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PRSummit: Millennials Want To Know How Companies Are Solving Social Problems

Paul Holmes
28 Oct 2014

The millennial generation care less about corporate philanthropy and big cash donations, and more about how corporations are solving social problems.

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PR Summit: 'Agency Leaders Have Two Jobs: Quench Thirst And Put Out Fires'

Aarti Shah
28 Oct 2014

Independent PR firms must be willing to make investments in talent that the publicly-traded agencies cannot match.

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PRSummit: Succession Planning Should Begin On Day One

Paul Holmes
27 Oct 2014

PR agency principals need to start thinking about succession planning the day they open their doors.

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H+K Strategies Retools US Management With Regional Leads

Holmes Report
27 Oct 2014

Hill + Knowlton Strategies is shaking up its US leadership, a three months after the region was consolidated under the leadership of Mike Coates.

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PRSummit: 'PR People Best Placed To Deliver Cultural Insights'

Arun Sudhaman
27 Oct 2014

The PR world's ability to glean cultural insights will prove pivotal in its battle for big data supremacy, delegates heard at today's Global PR Summit.

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Most Agency CEOs Have Identified Future Leaders, Few Have Formal Plans

Paul Holmes
26 Oct 2014

The majority (80 percent) of independent public relations agency principals have identified the next generation of leaders at their firms.

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Account News In Brief (October 27, 2014)

Holmes Report
26 Oct 2014

New business success for Ketchum, MWW, Calypso, Fetching,

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Industry News In Brief (October 27, 2014)

Holmes Report
26 Oct 2014

Eric Mower acquires New York's Middleton & Gendron; public affairs veterans launch DC-based firm; Reputation Institute receives new funding.

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Radarworks Snaps Up Experiential Shop Ion Marketing

Aarti Shah
24 Oct 2014

Los Angeles-based marketing firm Radarworks is buying up experiential shop Ion Marketing, expanding its geographic scope to New York.

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3Q 2014: IPG PR Revenues Up Double-Digits

Arun Sudhaman
22 Oct 2014

Revenues from Interpublic Group's PR firms, which include Weber Shandwick and Golin, showed double-digit growth in the third quarter of this year.

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FleishmanHillard Partners With In Press To Enter Brazilian Market

Holmes Report
22 Oct 2014

Brazilian agency Grupo In Press, acquired by Omnicom earlier this year, is joining forces with FleishmanHillard to launch an FH operation in Brazil.

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Olson Acquired By DC-Based Professional Services Firm ICF

Holmes Report
22 Oct 2014

Integrated marketing agency Olson, parent company of consumer PR firm Olson Engage, has agreed to be acquired by ICF International.

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From Olympic Champions To Movement Makers, Outside Experts Enhance Global PR Summit

Holmes Report
20 Oct 2014

PR pros will have the chance to learn from experts in a variety of disciplines—from Olympic athletes to NGO execs to professionals in data and analytics.

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Unity And Ogilvy PR Retain Top Spots In 2014 Global Creative Ranking

Arun Sudhaman
20 Oct 2014

Unity and Ogilvy PR have retained the top spots in the Holmes Report's third annual ranking of creative excellence in the PR industry.

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Senior Execs From J&J, American Lung Association, Telefonica Join Summit Lineup

Holmes Report
20 Oct 2014

Industry leaders from the Americas, Europe, Africa and Asia have joined the lineup of speakers and panelists at the third Global Public Relations Summit.

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Ann Wool Named President Of Ketchum Sports & Entertainment

Holmes Report
19 Oct 2014

Ketchum has promoted Ann Wool to president of Ketchum Sports & Entertainment, and also formalized a hub in London.

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GCI Health Unveils New "Patient-Centric" Initiative

Holmes Report
19 Oct 2014

GCI Health has rolled out Patients at the Center, an initiative aimed at uncovering ways of putting patients at the forefront of communication strategies.

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Council Of PR Firms Names Christopher Graves As Chair

Holmes Report
19 Oct 2014

Christopher Graves, global chairman of Ogilvy Public Relations, has been named chair of the Council of Public Relations Firms.

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Corporate People News In Brief (October 20, 2014)

Holmes Report
19 Oct 2014

New people in new roles at Xylem, Ready Pac Foods, ScoutComms.

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Agency People News In Brief (October 20, 2014)

Holmes Report
19 Oct 2014

New people in new roles at MWW, Stratacomm, APCO, Magrino,

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Account News In Brief (October 20, 2014)

Holmes Report
19 Oct 2014

New business success for Olson, Ruder Finn, Fastlane, Environics

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Industry News In Brief (October 20, 2014)

Holmes Report
19 Oct 2014

CEO takes full ownership of JoTo; Jazo expands to Canada; CHR makes an acquisition; Dixon James offers free rebrand to nonprofit.

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The 2nd Annual Innovator 25 Celebrates The Industry's Forward-Thinkers

Holmes Report
15 Oct 2014

The 2014 Innovator 25 takes another glimpse at our industry's future, shining the light on those individuals who are shaping what influence and engagement will look like tomorrow.

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Expanding Opower Names Comms Leadership And Rethinks Agency Lineup

Arun Sudhaman
15 Oct 2014

Opower, the software provider that helps reduce energy bills, has named new comms leadership in the US and Europe as it steps up expansion.

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Rick Wion Departs McDonald's For Social Media Consultancy

Aarti Shah
15 Oct 2014

McDonald’s director of social media Rick Wion has left the iconic company after more than four years and joined a social media consultancy Manifest Social.

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Analysis: Ogilvy PR Puts Faith In Stuart Smith's Turnaround Skills

Arun Sudhaman
14 Oct 2014

Regardless of how strong Ogilvy PR is in EMEA or Asia, much will depend on whether Stuart Smith can bring his Midas touch to the firm’s US operations.

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Josh Levin Departs Cohn & Wolfe For CMO Role At Newlio

Arun Sudhaman
13 Oct 2014

Cohn & Wolfe New York corporate head Josh Levin has resigned to take up a new role as CMO at consumer intelligence startup Newlio.

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Marina Maher Communications Takes Charge Of Omnicom Healthcare Sibling Rx Mosaic

Arun Sudhaman
13 Oct 2014

Marina Maher Communications has taken on oversight of Omnicom sister firm Rx Mosaic, in a bid to broaden its healthcare capabilities.

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Top Industry Entrepreneurs Headline Independent PR Firm Forum In Miami

Holmes Report
13 Oct 2014

Some of the most successful entrepreneurs in the public relations business will be on stage in Miami to share their secrets.

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Corporate People News In Brief (October 13, 2014)

Holmes Report
12 Oct 2014

New people in new roles at NASCAR, MUFG Union Bank, Northrop Grumman, OTG Management.

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Agency People News In Brief (October 13, 2014)

Holmes Report
12 Oct 2014

New people in new roles at Golin, APCO, Kwittken.

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Account News In Brief (October 13, 2014)

Holmes Report
12 Oct 2014

New business success for FleishamHillard, Ketchum, Stanton, JMPR.

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Mary Osako Departs Amazon For Top Comms Job At Activision Blizzard

Holmes Report
11 Oct 2014

Amazon’s Mary Osako has joined Activision Blizzard as SVP of global communications, reporting into CEO Bobby Kotick.

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Horn Group Launches Marketing Services For Emerging Companies

Holmes Report
11 Oct 2014

The Horn Group has launched a marketing offering for startups and other emerging growth companies.

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Yves Behar @Yves Behar

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Maggie @Maggie

RT @nowsourcing: Why “I’m just doing my job” Shouldn’t Be Your Mantra http://t.co/HAD8l2GCqW (cc @dmscott @holmesreport @StRegisBHresort)

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St Regis Bal Harbour @St Regis Bal Harbour

RT @nowsourcing: Why “I’m just doing my job” Shouldn’t Be Your Mantra http://t.co/HAD8l2GCqW (cc @dmscott @holmesreport @StRegisBHresort)

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