Why we collect personal information
We collect your personal information because it helps us deliver a superior level of customer service. It enables us to give you convenient access to our products and services and focus on categories of greatest interest to you. In addition, your personal information helps us keep you posted on the latest product announcements, software updates, special offers, and events that you might like to hear about.
What information we collect and how we may use it
There are a number of situations in which your personal information may help us give you better products. For example:
- We may ask for your personal information when you’re discussing a service issue on the phone with an associate, downloading a software update, registering for a seminar, participating in an online survey, registering your products, or purchasing a product.
- When you interact with Holmes Report, we may collect personal information relevant to the situation, such as your name, mailing address, phone number, email address, and contact preferences; your credit card information and information about the Holmes Report products you own, such as their serial numbers and date of purchase; and information relating to a support or service issue.
- We also collect information for market research purposes — such as your occupation and where you use your computer — to gain a better understanding of our customers and thus provide more valuable service.
- We collect information regarding customer activities on our websites, MobileMe, and the iTunes Store. This helps us to determine how best to provide useful information to customers and to understand which parts of our websites, products, and Internet services are of most interest to them.
- We may use personal information to provide products that you have requested as well as for auditing, research, and analysis to improve Holmes Report's products.
Publicly displayed information is public
If you use a bulletin board, blog, or chat room on an Holmes Report website you should be aware that any information you share is visible to other users. Personally identifiable information you submit to one of these forums can be read, collected, or used by other individuals to send you unsolicited messages. Holmes Report is not responsible for the personally identifiable information you choose to submit in these forums. For example, if you choose to make information, which was previously non-public, available by enabling certain user features, Holmes Report will collect that information from your interaction and the information will become publicly available.
When we disclose your information
Holmes Report takes your privacy very seriously. Holmes Report does not sell or rent your contact information to other marketers.
Within the Holmes Report Group
With our service providers, vendors, and strategic partners
There are also times when it may be advantageous for Holmes Report to make certain personal information about you available to companies that Holmes Report has a strategic relationship with or that perform work for Holmes Report to provide products and services to you on our behalf. These companies may help us process information, extend credit, fulfill customer orders, deliver products to you, manage and enhance customer data, provide customer service, assess your interest in our products and services, or conduct customer research or satisfaction surveys. These companies are also obligated to protect your personal information in accordance with Holmes Report's policies, except if we inform you otherwise at the time of collection. For example, when you purchase and activate your iPhone, you authorize Holmes Report and its carrier to exchange the information that you provide during the activation process to carry out service. If you are approved for service, your account will be governed by Holmes Report and its carrier’s respective privacy policies. Without such information being made available, it would be difficult for you to purchase products, have products delivered to you, receive customer service, provide us feedback to improve our products and services, or access certain services, offers, and content on the Holmes Report website.
At times we may be required by law or litigation to disclose your personal information. We may also disclose information about you if we determine that for national security, law enforcement, or other issues of public importance, disclosure is necessary.
How we protect your personal information
Holmes Report takes precautions — including administrative, technical, and physical measures — to safeguard your personal information against loss, theft, and misuse, as well as unauthorized access, disclosure, alteration, and destruction.
The Holmes Report Online Store use Secure Sockets Layer (SSL) encryption on all web pages where personal information is required. To make purchases from the Holmes Report Online Store, you must use an SSL-enabled browser such as Safari, Netscape Navigator 3.0 or later, or Internet Explorer. Doing so protects the confidentiality of your personal and credit card information while it’s transmitted over the Internet.
You can help us by also taking precautions to protect your personal data when you are on the Internet. Change your passwords often using a combination of letters and numbers, and make sure you use a secure web browser.
Integrity of your personal information
>Holmes Report has safeguards in place to keep your personal information accurate, complete, and up to date for the purposes for which it is used. Naturally, you always have the right to access and correct the personal information you have provided.
Cookies and other technologies
As is true of most websites, we gather certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Holmes Report will not use the information collected to market directly to that person.
In some of our email messages we use a “click-through URL” linked to content on the Holmes Report website. When customers click one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked simply avoid clicking text or graphic links in the email.
In addition we use pixel tags — tiny graphic images — to tell us what parts of our website customers have visited or to measure the effectiveness of searches customers perform on our site.
Pixel tags also enable us to send email messages in a format customers can read. And they tell us whether emails have been opened to ensure that we’re sending only messages that are of interest to our customers. We may use this information to reduce or eliminate messages sent to a customer. We store all of this information in a secure database located in Cupertino, California, in the United States.
Our companywide commitment to your privacy
As we said, Holmes Report takes protecting your privacy very seriously. To make sure your personal information is secure, we communicate these guidelines to Holmes Report employees and strictly enforce privacy safeguards within the company. In addition, Holmes Report supports industry initiatives, such as TRUSTe, to preserve privacy rights on the Internet and in all aspects of electronic commerce.
Holmes Report abides by the safe harbor framework set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information collected from the European Union. The following link provides more information about the U.S. Department of Commerce Safe Harbor Program.
Holmes Report's website has links to the sites of other companies. Holmes Report is not responsible for their privacy practices. We encourage you to learn about the privacy policies of those companies.